Showing posts with label enterprise. Show all posts
Showing posts with label enterprise. Show all posts

Tuesday, April 11, 2023

Chandrakali Markam - A light of Change

 Chandrakali Markam - A light of Change

Just like other women, born into a poor Adivasi family, Chandrakali Markam didn't have much choices to live until she took the charge of her own life and set an example in her community through the power of micro-enterprise. 

An Introduction

Dindori a small district of Madhya Pradesh bordering Bilaspur district of Chhattisgarh, is having a large area which is densely forested where one can find mobile network also with difficulty. Moreover Naxalites also pose a greater threat there. In spite of all these difficulties Chandrakali Markam is visiting many inaccessible and remote villages of the area with a motto to make the women of those areas self sufficient. 

Chandrakali belongs to a poor adivasi family of Agariya tribe in Barga, a small village in Dindori district of Madhya Pradesh. Just like other woman she was spending a marginalised ,powerless life with a little connection to the outer world till she joined a self help group run by an organisation "Pradaan" secretly.

Pointing to old days, she reminds" life was actually very hard those days. " She was married at the age of 11. It was just impossible to run the family on low wages of rupees 20 per day. In spite the fact that they had a small patch of land ,still it was left uncultivated because of lack of money to buy seeds. The men travelled for in search of work.

The start of change

Chandrakali left the school at the age of 11 after studying class five. When she protested that she will not leave the school, her father scolded her not to study as she is a girl. When she was 19 years old she joined a self help group secretly. This was the first step towards change. Gradually she started saving Rs 1 every week and also motivated other women for savings. 

The baby step

In year 2006,Chandrakali stepped in the field of poultry farming for landless families by making a Cooperative farm with governments assistance. In the earlier stage, 60 people joined the group. Today more than 500 women across 23 villages have joined this business under the expert guidance of Chandrakali. They are doing business with turnover in crores and were able to save 8 lakh rupees in 2019-20.
Chandrakali only knows how to put up signatures but she is running successfully the -poultry business. She has kept accountants and manager for managing the business and the whole business is being done in Hindi. She has even formed Federation by combining 507 self help groups across 23 villages.

Magic of attitude

Chandrakali is now working towards acknowledging the efforts of women farmers and rewarding them with proper wages." Although women farmers are doing more work than their male counterparts, still they are not acknowledged and given credit. " she says. For this purpose she has made one cooperative society with the name "Halchalit Mahila Kisan". She also advocates higher education for women of adivasi regions. To generate alternate sources of income , she motivates mushroom cultivation and kitchen garden also.

Awards

She bagged numerous awards for her excellence in the field of micro enterprise but the prominent one is women Exemplar award in the category of micro enterprise being awarded by confederation of Indian industries (CII) in 2020.
Chandrakali is the face of change in rising India amidst of all the factors  like poverty and lack of resources. She is a change maker not only for her community but for entire women as she dared to step out in outer world and made her identity.

Tuesday, March 14, 2023

Bastar se Baazar tak - The Story Behind

 Bastar se Baazar tak - The Story Behind

Bastar se Bazaar tak - the name has gained so popularity that it doesn't needs introduction. An innovative startup from Chhattisgarh - a densely forested state from central India which is rapidly making it's identity in the field of startup's and innovations. The social enterprise is aiming to generate employment oppurtunities for the rural women especially to poorest rural women in interior areas of southern Chhattisgarh. The enterprise is managing post harvest produce by making various processed food products after collection from forest and making arrangements for their marketing.

An Introduction to the Founders

Haresh kashyap is a progressive farmer who is a role model for his fellow farmers known for his down to earth nature and progressive practices in farming since 30 years. He is basically a self motivated learner believing in adopting various practices for experimentation. He is the main brain behind this venture and also the founder taking charge of planning and operations of the venture.
An alumni of Azim Premji University and a self inspired, goal oriented person, Satendra Singh Lilhare is the Co Founder of Bastar se Baazar tak. He has an experience of 7 years as a freelancer and possess great zeal to work with marginal farmers, poor and neglected sections of society in the remotest part of the country. He has much experience in working at grassroot level in farming and farm based products and passionate about working in this field. He is managing and executing all the operations at the venture.

Collaborations

Bastar se Bazaar tak has got seed funding from many organizations as well as collaborated with many institutions due to it's noble cause. Upaya Social venture and women on Wings are one of them. Upaya has join hands with the venture to facilitate funds for the expansion of their bussiness whereas Women on Wings has collaborated with them to create more employment opprtunities for poor and marginal women as the venture has mostly poor women workers.

The Working  

The Chhattisgarh based enterprise is working to improve the economic condition of poor forest dwellers and the tribal community by managing the post harvest losses, making of high quality forest produce and providing the same to urban people at reasonable rate. Bastar se Baazar tak is promoting the  high quality, unadulterated products made from Jamun, tamarind ,custard Apple and and make herbal gulal too. The members of the community are collecting custard apple and jamun from forest and prepare products like squash ,slice, kulfi and shots from them in their central processing unit. The products can be consumed upto 18 months from packaging. They claim that the products are free from any chemicals. They will start processing tamarind soon and make products from it.

Funding and Prizes

Bastar se Baazar tak is the winner of  Tata Social Enterprise Challenge 2020-21, a joint initiative of Tata group and Indian Institute of Management, Kolkata bagging a seed funding of Rs. 5 lakhs at Kolkata Innovation Park. Satendra Singh Lilhare has also won Chhattisgarh MSME Resilience Award 2021 given by Chattisgarh Government in the category of livelihood enterprises for his venture. The Incubation centre of Indira Gandhi krishi Vishwavidyalaya, Raipur has also given a grant of 25 lakhs under Udbhav Yojana for the entrepreneurs working in the field of farming and related products whose products are ready to use.
The venture is not only creating employment opportunities for these poor people in the densely forested area but also making a difference in their lives. The venture is creating employment for nearly 300 women for 90 days and hope to extend these opportunities even more. the headquarter of the enterprise is situated at Lakhanpuri in East Bastar. Hats off to the entrepreneurs and their efforts capable of creating a difference in the lives of the poor people.
 

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